.blue Domain Names
43 registrars compared — cheapest from $11.99 at Sav
Delegated in January 2014 as part of ICANN's new gTLD program, .blue is a generic top-level domain run by Identity Digital Limited — one of the largest registry operators in the world.
| # | Registrar | Registration | Renewal | Transfer | 5-Year Cost | 10-Year Cost | |
|---|---|---|---|---|---|---|---|
| 1 | Sav Cheapest | $11.99 | $22.04 | $22.04 | $100.15 | $210.35 | Visit |
| 2 | Spaceship | $12.62 | $21.94 | $21.94 | $100.38 | $210.08 | Visit |
| 3 | Porkbun | $12.87 | $22.14 | $22.14 | $101.43 | $212.13 | Visit |
| 4 | Regery | $12.99 | $22.99 | $22.99 | $104.95 | $219.90 | Visit |
| 5 | Dynadot | $13.06 | $22.69 | $22.69 | $103.82 | $217.27 | Visit |
| 6 | Namecheap | $13.98 | $36.48 | $28.98 | $159.90 | $342.30 | Visit |
| 7 | Hostinger | $14.19 | $29.19 | $14.19 | $130.95 | $276.90 | Visit |
| 8 | INWX | $14.62 | $39.00 | $39.00 | $170.62 | $365.62 | Visit |
| 9 | OVHcloud | $15.02 | $24.29 | $23.89 | $112.18 | $233.63 | Visit |
| 10 | All Domains | $15.54 | $34.41 | $34.41 | $153.18 | $325.23 | Visit |
| 11 | Above.com | $15.84 | $23.32 | $23.32 | $109.12 | $225.72 | Visit |
| 12 | Cosmotown | $16.49 | $21.06 | $21.06 | $100.73 | $206.03 | Visit |
| 13 | Blacknight | $17.74 | $31.06 | $31.06 | $141.98 | $297.28 | Visit |
| 14 | eDomains | $18.00 | $18.00 | $18.00 | $90.00 | $180.00 | Visit |
| 15 | NameSilo | $18.99 | $24.99 | $20.99 | $118.95 | $243.90 | Visit |
| 16 | Cloudflare | $19.20 | $19.20 | $19.20 | $96.00 | $192.00 | Visit |
| 17 | Infomaniak | $19.31 | $19.31 | $19.31 | $96.55 | $193.10 | Visit |
| 18 | Gname | $19.99 | $31.99 | $31.99 | $147.95 | $307.90 | Visit |
| 19 | Alibaba Cloud | $20.00 | $20.00 | $20.00 | $100.00 | $200.00 | Visit |
| 20 | Netim | $20.50 | $38.00 | $22.00 | $172.50 | $362.50 | Visit |
| 21 | NameBright | $21.00 | $21.00 | $21.00 | $105.00 | $210.00 | Visit |
| 22 | Truehost | $21.12 | $31.71 | $24.96 | $147.96 | $306.51 | Visit |
| 23 | EuroDNS | $22.19 | $42.01 | $42.01 | $190.23 | $400.28 | Visit |
| 24 | Marcaria | $23.00 | $23.00 | $23.00 | $115.00 | $230.00 | Visit |
| 25 | Name.com | $23.99 | $39.99 | $39.99 | $183.95 | $383.90 | Visit |
| 26 | Crazy Domains | $24.49 | $24.99 | $24.49 | $124.45 | $249.40 | Visit |
| 27 | UK2 | $24.80 | $24.80 | $28.49 | $124.00 | $248.00 | Visit |
| 28 | DreamHost | $24.99 | $24.99 | $24.99 | $124.95 | $249.90 | Visit |
| 29 | Hello.co | $24.99 | $24.99 | $24.99 | $124.95 | $249.90 | Visit |
| 30 | Epik | $25.95 | $25.95 | $25.95 | $129.75 | $259.50 | Visit |
| 31 | 123 Reg | $26.38 | $26.38 | $26.38 | $131.90 | $263.80 | Visit |
| 32 | Gandi | $26.95 | $55.98 | $22.84 | $250.87 | $530.77 | Visit |
| 33 | MrDomain | $27.69 | $27.69 | $27.69 | $138.45 | $276.90 | Visit |
| 34 | Directnic | $27.99 | $32.99 | $32.99 | $159.95 | $324.90 | Visit |
| 35 | OnlyDomains | $32.99 | $36.49 | $36.49 | $178.95 | $361.40 | Visit |
| 36 | IONOS | $35.00 | $35.00 | $35.00 | $175.00 | $350.00 | Visit |
| 37 | Squarespace | $35.00 | $35.00 | $35.00 | $175.00 | $350.00 | Visit |
| 38 | 101domain | $35.17 | $41.67 | $35.17 | $201.85 | $410.20 | Visit |
| 39 | Hover | $35.19 | $35.19 | $35.19 | $175.95 | $351.90 | Visit |
| 40 | Internet.bs | $35.89 | $37.03 | $35.89 | $184.01 | $369.16 | Visit |
| 41 | Moniker | $35.89 | $37.03 | $35.89 | $184.01 | $369.16 | Visit |
| 42 | Regtons | $35.99 | $35.99 | $35.99 | $179.95 | $359.90 | Visit |
| 43 | GoDaddy | $42.19 | $42.19 | $42.19 | $210.95 | $421.90 | Visit |
Prices updated daily. Some registrars show promotional first-year prices. Always verify the final price on the registrar's website before purchasing.
A Color That Spans Industries
.blue doesn't belong to any single sector, and that's its strength. From political parties to ocean conservation groups, the name instantly communicates a theme without needing to spell it out. A startup called BlueWave can grab the exact match, while a photographer can use blue.photography. The generic nature of the color means the TLD fits everything from tech to fashion, making it a versatile branding tool. But because it's so broad, the best .blue names are taken early, leaving later registrants to get creative with hyphenations or longer phrases. Still, for anyone building a brand around the idea of blue — whether it's the sky, the sea, or a corporate logo — this TLD offers a memorable, literal home.
Identity Digital's Growing Empire
Identity Digital Limited — the sponsor behind .blue — is a major force in the domain world, operating dozens of TLDs. The company's portfolio includes .global, .info, .kim, .mobi, and .pro, covering everything from geographic signals to professional credentials. This breadth means .blue benefits from the same infrastructure and marketing muscle as its siblings. When a registry runs this many names, it can cross-promote and bundle, potentially offering lower prices than a single-TLD operator. For registrants, that's a vote of confidence: .blue is unlikely to vanish overnight, and the technology behind it is battle-tested across millions of domains.
The 2012 New gTLD Wave
.blue was delegated on January 23, 2014, arriving in the second wave of ICANN's new gTLD program — the largest expansion of the domain name system since its inception. This round opened the door to hundreds of new TLDs, from brands to geographies to generic words like .blue. For the first time, registrants had alternatives to .com that were descriptive and memorable. But the flood also meant competition for attention. .blue had to carve out its niche alongside dozens of other color and topic TLDs. Its survival and continued operation is a testament to the enduring appeal of a simple, universal word.
Pricing That Stays Accessible
In terms of cost, .blue sits in the budget-friendly category. With 43 registrars offering it, the price spread is narrow, and the cheapest option — Sav — lists it at around $11.99 for the first year, with renewals around $22.04. This is a deliberate strategy for a generic TLD: keep entry prices low to encourage adoption. At the high end, some registrars charge $42.19, but the average $23.06 remains affordable for individuals and small businesses. Compare that to premium .com names, which can fetch thousands, and .blue becomes an attractive, low-cost way to build a distinct online identity without breaking the bank.