.fish Domain Names
42 registrars compared — cheapest from $7.49 at Sav
In February 2014, .fish joined the internet's menagerie of new generic top-level domains, a niche string with an unexpectedly broad playground — from seafood markets to pet stores to aquarium hobbyists.
| # | Registrar | Registration | Renewal | Transfer | 5-Year Cost | 10-Year Cost | |
|---|---|---|---|---|---|---|---|
| 1 | Sav Cheapest | $7.49 | $39.72 | $39.72 | $166.37 | $364.97 | Visit |
| 2 | Dynadot | $8.24 | $40.88 | $40.88 | $171.76 | $376.16 | Visit |
| 3 | Porkbun | $8.24 | $39.65 | $39.65 | $166.84 | $365.09 | Visit |
| 4 | Regery | $8.69 | $40.99 | $40.99 | $172.65 | $377.60 | Visit |
| 5 | INWX | $9.08 | $69.60 | $69.60 | $287.48 | $635.48 | Visit |
| 6 | Hostinger | $9.19 | $51.19 | $9.19 | $213.95 | $469.90 | Visit |
| 7 | Truehost | $10.99 | $57.06 | $44.46 | $239.23 | $524.53 | Visit |
| 8 | EuroDNS | $13.90 | $70.56 | $70.56 | $296.14 | $648.94 | Visit |
| 9 | Name.com | $14.99 | $64.99 | $64.99 | $274.95 | $599.90 | Visit |
| 10 | eDomains | $33.60 | $33.60 | $33.60 | $168.00 | $336.00 | Visit |
| 11 | Cloudflare | $34.20 | $34.20 | $34.20 | $171.00 | $342.00 | Visit |
| 12 | OVHcloud | $35.29 | $42.89 | $42.09 | $206.85 | $421.30 | Visit |
| 13 | NameBright | $37.00 | $37.00 | $37.00 | $185.00 | $370.00 | Visit |
| 14 | Above.com | $37.62 | $37.62 | $37.62 | $188.10 | $376.20 | Visit |
| 15 | Spaceship | $39.53 | $39.53 | $39.53 | $197.65 | $395.30 | Visit |
| 16 | Hello.co | $39.99 | $39.99 | $39.99 | $199.95 | $399.90 | Visit |
| 17 | Epik | $42.95 | $42.95 | $42.95 | $214.75 | $429.50 | Visit |
| 18 | UK2 | $43.01 | $43.01 | $52.49 | $215.05 | $430.10 | Visit |
| 19 | Crazy Domains | $43.49 | $43.49 | $43.49 | $217.45 | $434.90 | Visit |
| 20 | NameSilo | $43.49 | $44.49 | $40.99 | $221.45 | $443.90 | Visit |
| 21 | DreamHost | $44.99 | $44.99 | $44.99 | $224.95 | $449.90 | Visit |
| 22 | Gandi | $47.85 | $103.98 | $40.55 | $463.77 | $983.67 | Visit |
| 23 | Infomaniak | $48.61 | $48.61 | $48.61 | $243.05 | $486.10 | Visit |
| 24 | Cosmotown | $48.67 | $55.17 | $48.67 | $269.35 | $545.20 | Visit |
| 25 | MrDomain | $48.78 | $48.78 | $48.78 | $243.90 | $487.80 | Visit |
| 26 | 123 Reg | $48.82 | $48.82 | $48.82 | $244.10 | $488.20 | Visit |
| 27 | All Domains | $49.95 | $52.17 | $52.17 | $258.63 | $519.48 | Visit |
| 28 | Gname | $49.99 | $49.99 | $49.99 | $249.95 | $499.90 | Visit |
| 29 | Netim | $50.00 | $50.00 | $33.00 | $250.00 | $500.00 | Visit |
| 30 | Regtons | $50.99 | $50.99 | $50.99 | $254.95 | $509.90 | Visit |
| 31 | Marcaria | $52.00 | $52.00 | $52.00 | $260.00 | $520.00 | Visit |
| 32 | Namecheap | $52.48 | $66.98 | $52.48 | $320.40 | $655.30 | Visit |
| 33 | Directnic | $54.80 | $54.80 | $54.80 | $274.00 | $548.00 | Visit |
| 34 | Squarespace | $55.00 | $55.00 | $55.00 | $275.00 | $550.00 | Visit |
| 35 | Blacknight | $56.59 | $56.59 | $56.59 | $282.95 | $565.90 | Visit |
| 36 | OnlyDomains | $61.49 | $69.49 | $69.49 | $339.45 | $686.90 | Visit |
| 37 | 101domain | $61.67 | $70.17 | $61.67 | $342.35 | $693.20 | Visit |
| 38 | Hover | $63.19 | $63.19 | $63.19 | $315.95 | $631.90 | Visit |
| 39 | IONOS | $64.00 | $64.00 | $64.00 | $320.00 | $640.00 | Visit |
| 40 | GoDaddy | $76.19 | $76.19 | $76.19 | $380.95 | $761.90 | Visit |
| 41 | Internet.bs | $113.61 | $126.80 | $113.61 | $620.81 | $1254.81 | Visit |
| 42 | Moniker | $113.61 | $126.80 | $113.61 | $620.81 | $1254.81 | Visit |
Prices updated daily. Some registrars show promotional first-year prices. Always verify the final price on the registrar's website before purchasing.
Who Put the .fish in the New gTLD Sea?
DonkeyMobile LLC, operating under the name Binky Moon, LLC, is the registry behind .fish — a company that collected a whole aquarium of niche strings during the 2012 new gTLD round. Delegated on February 13, 2014, .fish was one of hundreds of applications in that historic expansion, which opened the domain space far beyond the original .com, .net, and .org. Binky Moon's portfolio spans other everyday nouns like .business, .cafe, .church, .coach, and .codes — a spread suggesting they bet on semantic niches rather than geography or brands. The ICANN delegated strings list confirms .fish as a generic, not a brand-backed TLD, even though the term could easily serve a single company.
A String for Every Stream
The word 'fish' is a blank slate, which is both .fish's charm and its challenge. Unlike a TLD tied to an industry like .codes or .coach, .fish could mean seafood restaurants, tropical fish retailers, angling clubs, or conservation groups. This ambiguity means the domain appeals to a fragmented audience, each interpreting it differently. It's also a magnet for wordplay — a pet store might want 'goldfish.fish' or 'betta.fish', while a sushi joint could snag 'catch.fish'. The same registry operates .business, .cafe, and .church, but .fish has a livelier vernacular edge. For a niche TLD, its success hinges on whether those scattered niches see enough value to adopt a new extension over the familiar .com.
Pricing: Cast a Wide Net
Domain pricing for .fish mirrors its scattered audience. The spread between the cheapest and most expensive registrar is extreme — the low end is barely a tenth of the high end — a sign that no dominant registrar has set a standard rate, and that demand is thin enough to allow dramatic variance. With 42 registrars offering it, shoppers can find a deal if they compare, but the average price ($43.67) skews toward the premium side. The most expensive option ($113.61) sits at roughly the same level as a brand-new vanity extension. For a TLD that's neither a commodity nor a luxury, this volatility suggests the market hasn't settled on what .fish is worth.
A Named Adjective in a Numbered Crowd
What sets .fish apart in the 2012 gTLD cohort is its lexical specificity. Most successful non-.com TLDs have built-in communities — .cafe for coffee shops, .coach for sports and life coaching — and .fish could have found its school, but it hasn't yet. The registry's pitch leans on Identity Digital's platform (now known as Identity Digital), which runs a portfolio of over 270 TLDs, giving .fish infrastructure backing that lone micro-TLDs lack. However, a name alone doesn't attract registrants; the extension needs a hook. Without a dominant use case, .fish remains a curiosity — a clever word waiting for a movement to claim it.