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.discount Domain Names

41 registrars compared — cheapest from $3.99 at Sav

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When Binky Moon, LLC rolled out .discount in April 2014, it joined the first wave of new generic top-level domains—a name that promised bargains but faced a crowded field of rivals like Sav.

#RegistrarRegistrationRenewalTransfer5-Year Cost10-Year Cost
1Sav Cheapest$3.99$24.12$24.12$100.47$221.07Visit
2Dynadot$4.50$24.83$24.83$103.82$227.97Visit
3Porkbun$4.63$24.20$24.20$101.43$222.43Visit
4Regery$4.99$24.99$24.99$104.95$229.90Visit
5INWX$5.04$45.72$45.72$187.92$416.52Visit
6Truehost$6.60$39.51$30.16$164.64$362.19Visit
7EuroDNS$7.43$33.39$33.39$140.99$307.94Visit
8Name.com$7.99$43.99$39.49$183.95$403.90Visit
9Cloudflare$23.20$23.20$23.20$116.00$232.00Visit
10NameBright$24.00$24.00$24.00$120.00$240.00Visit
11Spaceship$24.01$24.01$24.01$120.05$240.10Visit
12Above.com$25.52$25.52$25.52$127.60$255.20Visit
13eDomains$25.80$25.80$25.80$129.00$258.00Visit
14Gname$27.49$27.49$27.49$137.45$274.90Visit
15OVHcloud$27.99$32.89$32.29$159.55$324.00Visit
16Epik$28.95$28.95$28.95$144.75$289.50Visit
17DreamHost$29.95$29.95$29.95$149.75$299.50Visit
18Internet.bs$29.95$34.19$29.95$166.71$337.66Visit
19Namecheap$29.98$39.98$29.98$189.90$389.80Visit
20NameSilo$29.99$30.99$24.99$153.95$308.90Visit
21MrDomain$31.02$31.02$31.02$155.10$310.20Visit
22Blacknight$32.17$32.17$32.17$160.85$321.70Visit
23Marcaria$33.00$33.00$33.00$165.00$330.00Visit
24All Domains$33.30$35.52$35.52$175.38$352.98Visit
25Crazy Domains$33.99$33.99$33.99$169.95$339.90Visit
26Hello.co$34.99$34.99$34.99$174.95$349.90Visit
27Regtons$35.00$35.00$35.00$175.00$350.00Visit
28UK2$35.75$35.75$52.49$178.75$357.50Visit
29101domain$36.67$44.17$36.67$213.35$434.20Visit
30Cosmotown$36.67$44.17$36.67$213.35$434.20Visit
31Infomaniak$37.12$37.12$37.12$185.60$371.20Visit
32IONOS$40.00$40.00$40.00$200.00$400.00Visit
33Hover$40.19$40.19$40.19$200.95$401.90Visit
34Netim$40.50$40.50$26.00$202.50$405.00Visit
35Gandi$41.21$87.98$34.92$393.13$833.03Visit
36Directnic$42.49$42.49$42.49$212.45$424.90Visit
37123 Reg$43.54$43.54$43.54$217.70$435.40Visit
38Moniker$43.86$49.59$43.86$242.22$490.17Visit
39GoDaddy$46.19$46.19$46.19$230.95$461.90Visit
40OnlyDomains$48.49$54.49$54.49$266.45$538.90Visit
41Squarespace$50.00$50.00$50.00$250.00$500.00Visit

Prices updated daily. Some registrars show promotional first-year prices. Always verify the final price on the registrar's website before purchasing.

The Name That Says It All

The .discount top-level domain was delegated on 2014-04-17, one of the hundreds of new gTLDs from the 2012 round. Its sponsor, Binky Moon, LLC, is a subsidiary of the registry behind Identity Digital, which operates dozens of nongeneric extensions. For businesses, .discount is a self-descriptive label—ideal for deal aggregators, coupon sites, or flash-sale retailers. The name works as a domain hack too: a store called 'Mega' could register mega.discount, but the extension's plain meaning leaves little room for ambiguity, making it a straightforward choice for ecommerce.

Priced Like a Bargain Basement

The pricing spread for .discount is dramatic, with the cheapest registrar charging about a tenth of the most expensive. That puts .discount in the budget category, appealing to small businesses and startups that want a memorable address without a premium price tag. Among the 41 registrars offering it, the lowest-cost option is Sav, which undercuts rivals like the more established .store. For a name that literally means a low price, the domain's own affordability is a marketing hook—though renewal costs can rise, so shoppers should compare rates.

Competing in the Commerce Cluster

.discount entered a crowded marketplace of commerce-oriented TLDs, including .shop, .shopping, .store, .market, and .sale. Each nudges a slightly different nuance: .shop is broad, .store suggests a physical or virtual storefront, while .discount zeroes in on savings. The competition means registrants have options, but it also dilutes the distinctiveness of any single extension. For a bargain brand, .discount can be a strong signal, yet it may not carry the same credibility as .store or .market. The right choice depends on whether you want to shout 'deals' or simply imply a place to buy.

A Registry with Scale Behind It

Binky Moon, LLC, the sponsor, is part of the Identity Digital ecosystem—a major registry operator that manages hundreds of top-level domains. The scale means .discount benefits from stable infrastructure, including DNSSEC and other security features, though the extension itself doesn't stand out for novel policy. Its delegation in 2014 places it among the early new gTLDs, but unlike some niche extensions, it hasn't carved out a specialized academic or geographic identity. Instead, it remains a generic, commercially oriented space—an affordable bet for businesses that want a literal, no-frills domain name.

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