.ninja Domain Names
44 registrars compared — cheapest from $4.99 at Sav
When .ninja hit the internet in December 2013, it wasn't just a new domain — it was a cultural dare. Sponsored by Dog Beach, LLC, this gTLD turned a word for stealthy mercenaries into a badge of digital agility.
| # | Registrar | Registration | Renewal | Transfer | 5-Year Cost | 10-Year Cost | |
|---|---|---|---|---|---|---|---|
| 1 | Sav Cheapest | $4.99 | $28.28 | $28.28 | $118.11 | $259.51 | Visit |
| 2 | Dynadot | $5.57 | $29.11 | $29.11 | $122.01 | $267.56 | Visit |
| 3 | Porkbun | $5.66 | $28.32 | $28.32 | $118.94 | $260.54 | Visit |
| 4 | Regery | $5.99 | $28.99 | $28.99 | $121.95 | $266.90 | Visit |
| 5 | INWX | $6.05 | $48.60 | $48.60 | $200.45 | $443.45 | Visit |
| 6 | Hostinger | $6.19 | $36.19 | $6.19 | $150.95 | $331.90 | Visit |
| 7 | Truehost | $8.24 | $39.51 | $31.46 | $166.28 | $363.83 | Visit |
| 8 | EuroDNS | $9.26 | $56.55 | $56.55 | $235.46 | $518.21 | Visit |
| 9 | Name.com | $9.99 | $44.99 | $44.99 | $189.95 | $414.90 | Visit |
| 10 | Spaceship | $10.55 | $28.15 | $28.15 | $123.15 | $263.90 | Visit |
| 11 | Namecheap | $11.98 | $47.98 | $36.98 | $203.90 | $443.80 | Visit |
| 12 | All Domains | $12.21 | $45.51 | $45.51 | $194.25 | $421.80 | Visit |
| 13 | Cosmotown | $12.50 | $26.40 | $26.40 | $118.10 | $250.10 | Visit |
| 14 | Above.com | $12.54 | $26.62 | $26.62 | $119.02 | $252.12 | Visit |
| 15 | OVHcloud | $13.28 | $31.19 | $29.99 | $138.04 | $293.99 | Visit |
| 16 | Blacknight | $14.41 | $39.94 | $39.94 | $174.17 | $373.87 | Visit |
| 17 | Crazy Domains | $14.99 | $31.19 | $30.09 | $139.75 | $295.70 | Visit |
| 18 | NameSilo | $14.99 | $30.99 | $26.99 | $138.95 | $293.90 | Visit |
| 19 | GoDaddy | $16.19 | $54.19 | $54.19 | $232.95 | $503.90 | Visit |
| 20 | Gname | $16.99 | $37.99 | $37.99 | $168.95 | $358.90 | Visit |
| 21 | Netim | $18.50 | $43.00 | $27.00 | $190.50 | $405.50 | Visit |
| 22 | Directnic | $21.99 | $41.99 | $41.99 | $189.95 | $399.90 | Visit |
| 23 | Cloudflare | $24.20 | $24.20 | $24.20 | $121.00 | $242.00 | Visit |
| 24 | Bluehost | $24.99 | $41.99 | $24.99 | $192.95 | $402.90 | Visit |
| 25 | eDomains | $25.20 | $25.20 | $25.20 | $126.00 | $252.00 | Visit |
| 26 | NameBright | $26.00 | $26.00 | $26.00 | $130.00 | $260.00 | Visit |
| 27 | Infomaniak | $27.02 | $27.02 | $27.02 | $135.10 | $270.20 | Visit |
| 28 | DreamHost | $29.99 | $29.99 | $29.99 | $149.95 | $299.90 | Visit |
| 29 | Hello.co | $29.99 | $29.99 | $29.99 | $149.95 | $299.90 | Visit |
| 30 | 123 Reg | $30.34 | $30.34 | $30.34 | $151.70 | $303.40 | Visit |
| 31 | Gandi | $30.76 | $63.98 | $26.06 | $286.68 | $606.58 | Visit |
| 32 | Marcaria | $31.00 | $31.00 | $31.00 | $155.00 | $310.00 | Visit |
| 33 | Epik | $31.95 | $31.95 | $31.95 | $159.75 | $319.50 | Visit |
| 34 | UK2 | $35.09 | $35.09 | $35.09 | $175.45 | $350.90 | Visit |
| 35 | MrDomain | $35.46 | $35.46 | $35.46 | $177.30 | $354.60 | Visit |
| 36 | Internet.bs | $37.17 | $37.17 | $34.46 | $185.85 | $371.70 | Visit |
| 37 | OnlyDomains | $38.99 | $42.99 | $42.99 | $210.95 | $425.90 | Visit |
| 38 | Regtons | $40.99 | $40.99 | $40.99 | $204.95 | $409.90 | Visit |
| 39 | 101domain | $42.67 | $51.67 | $42.67 | $249.35 | $507.70 | Visit |
| 40 | Moniker | $43.40 | $48.63 | $47.23 | $237.92 | $481.07 | Visit |
| 41 | IONOS | $45.00 | $45.00 | $45.00 | $225.00 | $450.00 | Visit |
| 42 | Squarespace | $45.00 | $45.00 | $45.00 | $225.00 | $450.00 | Visit |
| 43 | Hover | $45.19 | $45.19 | $45.19 | $225.95 | $451.90 | Visit |
| 44 | Alibaba Cloud | $49.00 | $49.00 | $49.00 | $245.00 | $490.00 | Visit |
Prices updated daily. Some registrars show promotional first-year prices. Always verify the final price on the registrar's website before purchasing.
The 2012 Round's Playful Edge
.ninja was delegated on 2013-12-19, one of the more playful outcomes of ICANN's 2012 new gTLD program. While many early new gTLDs chased commercial keywords, .ninja arrived with a wink — a nod to pop culture and self-deprecating branding. Its sponsor, Dog Beach, LLC, is a registry vehicle originally tied to Rightside (now part of Identity Digital), signaling a strategic bet on niche appeal. The delegation round itself was unprecedented: over 1,900 applications for strings that ranged from geographic to generic, and .ninja was among the few that felt less like a commodity and more like a costume.
Why a Ninja Isn't Just a Keyword
The word 'ninja' carries cultural baggage that few TLDs can match: skill, stealth, and a certain tongue-in-cheek cool. That makes .ninja less a keyword play and more a persona play. For freelancers, agencies, or coders who 'ninja' through projects, the TLD signals speed and mastery — but it's equally at home for a martial arts studio or a food delivery service. Notably, .ninja is not a brand TLD; it's open to anyone, which lets the term's meaning shift with each registrant. That openness, combined with the word's inherent playfulness, gives .ninja a wider creative canvas than a purely professional suffix like .llc, while staying more memorable than a random string.
Identity Digital's Quirky Sibling
Dog Beach, LLC operates under the Identity Digital umbrella, and .ninja shares a registry family with other lifestyle-flavored TLDs like .band, .video, and .family — plus .live and .pub. That portfolio suggests a deliberate strategy: offer culturally resonant, domain-hack-friendly strings rather than just keyword real estate. The registry's IANA record lists an Identity Digital URL, and the cross-pollination means registrars who already sell .band can easily upsell .ninja to the same creative customers. The price spread across 44 registrars is wide, so shopping around matters — a Sav-registered .ninja can cost a fraction of a premium one.
The Budget-Friendly Persona
Pricing for .ninja falls into the mid-range for new gTLDs — not as cheap as legacy TLDs, but far from the premium tier. The spread between Sav's $4.99 and $49.00's premium tag reflects how registrars interpret demand differently. Unlike .com, where renewal floors are locked, .ninja's renewal price can climb — so the $28.28 at Sav is worth grabbing. That variance makes .ninja a test case for how the new gTLD market treats fun strings: some registrars seem to expect hobbyists, others imagine businesses willing to pay for a punchy brand.