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.games Domain Names

42 registrars compared — cheapest from $7.49 at Sav

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Delegated in 2016 as part of the new gTLD program, .games is a generic top-level domain that aims to be a home for all things gaming.

#RegistrarRegistrationRenewalTransfer5-Year Cost10-Year Cost
1Sav Cheapest$7.49$30.36$30.36$128.93$280.73Visit
2Dynadot$8.24$31.25$31.25$133.24$289.49Visit
3Porkbun$8.24$30.38$30.38$129.76$281.66Visit
4Regery$8.69$30.99$30.99$132.65$287.60Visit
5INWX$9.08$53.40$53.40$222.68$489.68Visit
6Hostinger$9.19$39.19$9.19$165.95$361.90Visit
7IONOS$9.60$48.00$48.00$201.60$441.60Visit
8GoDaddy$10.19$58.19$58.19$242.95$533.90Visit
9Spaceship$10.55$30.22$30.22$131.43$282.53Visit
10Truehost$10.99$43.41$34.06$184.63$401.68Visit
11Namecheap$11.98$47.98$39.98$203.90$443.80Visit
12EuroDNS$13.90$52.78$52.78$225.02$488.92Visit
13Name.com$14.99$49.99$49.99$214.95$464.90Visit
14Squarespace$20.00$40.00$40.00$180.00$380.00Visit
15Infomaniak$25.69$25.69$25.69$128.45$256.90Visit
16eDomains$25.99$25.99$25.99$129.95$259.90Visit
17Cloudflare$26.20$26.20$26.20$131.00$262.00Visit
18Cosmotown$28.54$28.54$28.54$142.70$285.40Visit
19Above.com$28.82$28.82$28.82$144.10$288.20Visit
20UK2$28.99$31.49$31.49$154.95$312.40Visit
21NameBright$29.00$29.00$29.00$145.00$290.00Visit
22OVHcloud$31.97$32.89$32.29$163.53$327.98Visit
23Gandi$32.66$63.98$27.67$288.58$608.48Visit
24123 Reg$32.98$32.98$32.98$164.90$329.80Visit
25NameSilo$32.99$33.99$30.99$168.95$338.90Visit
26Crazy Domains$33.49$33.49$33.49$167.45$334.90Visit
27Epik$33.95$33.95$33.95$169.75$339.50Visit
28DreamHost$34.99$34.99$34.99$174.95$349.90Visit
29Hello.co$34.99$34.99$34.99$174.95$349.90Visit
30Marcaria$36.00$36.00$36.00$180.00$360.00Visit
31Internet.bs$36.05$40.13$36.05$196.57$397.22Visit
32MrDomain$37.68$37.68$37.68$188.40$376.80Visit
33OnlyDomains$38.99$44.99$44.99$218.95$443.90Visit
34Gname$39.99$39.99$39.99$199.95$399.90Visit
35Directnic$40.00$40.00$40.00$200.00$400.00Visit
36Regtons$42.99$42.99$42.99$214.95$429.90Visit
37Blacknight$43.27$43.27$43.27$216.35$432.70Visit
38All Domains$43.29$45.51$45.51$225.33$452.88Visit
39Netim$45.00$45.00$29.00$225.00$450.00Visit
40101domain$46.17$51.67$46.17$252.85$511.20Visit
41Hover$48.19$48.19$48.19$240.95$481.90Visit
42Moniker$51.91$57.93$51.91$283.63$573.28Visit

Prices updated daily. Some registrars show promotional first-year prices. Always verify the final price on the registrar's website before purchasing.

A Playing Field Owned by a Shell Company

.games is operated by Dog Beach, LLC, a name that might not ring a bell unless you're a dog lover. But behind that whimsical branding sits a corporate structure connected to the domain industry. The registry's parent is known for running a portfolio of entertainment-focused TLDs. While the public face is Dog Beach, the actual technical and policy work falls under the umbrella of Identity Digital, a major registry services provider. This arrangement isn't unique — many new gTLDs from the 2012 round are housed under similarly quirky LLC names.

Navigating the Crowded Arcade of Entertainment TLDs

Launching a gaming site doesn't limit you to .games. The 2012 expansion let a whole arcade of entertainment strings in: .game, .casino, .bingo, .lotto, and .show all compete for the same eyeballs. .games is the broadest of the bunch — it covers video games, board games, and even role-playing. That breadth could be an advantage, but it also dilutes the niche that a more specific string like .poker or .slots might carve out. Registrants need to decide whether they want a wide net or a sharp hook.

Pricing Whiplash: From Budget to Bling

The market for .games domains reflects its split personality. On one end, budget registrars like Sav offer entry-level prices that make it easy for indie developers to claim a name. On the other, premium registrars ask for significantly more — the spread is wide enough to categorize this as a mid-range TLD overall. With 42 registrars selling it, price-shopping is straightforward. But the gap between the cheapest and the most expensive suggests that some registrars are betting on the TLD's long-term appeal, while others treat it as a volume play.

After the ICANN Land Rush: A Quiet Existence

When .games was delegated on 2016-05-24, it rode the second wave of the 2012 new gTLD round. ICANN's program had opened the floodgates for a thousand-plus strings, and .games was one of many that promised to give a community its own corner of the internet. But the post-delegation reality has been quieter. No independent keyword demand research exists for .games — the data simply isn't out there. That means its success is speculative, driven more by the ongoing growth of the gaming industry than by any proven registrant appetite.

Identity Digital's Strategy: Diversify or Specialize?

For Identity Digital, which manages the backend for a vast portfolio of new gTLDs, .games is one small piece of a larger puzzle. The registry has often been criticized for operating a grab bag of strings with little distinct identity — but that's precisely the strategy: cover every keyword and let the market sort it out. In that light, .games isn't meant to be a goldmine; it's a long-tail play. Its future depends on whether 'gaming' becomes a category that people type into a browser — or whether the domain's utility remains limited to SEO-friendly landing pages and a few brave startups.

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