.fit Domain Names
39 registrars compared — cheapest from $1.75 at Spaceship
Delegated in December 2014 as part of ICANN's new gTLD program, .fit is a generic extension with a clear, single-minded purpose: fitness and healthy living.
| # | Registrar | Registration | Renewal | Transfer | 5-Year Cost | 10-Year Cost | |
|---|---|---|---|---|---|---|---|
| 1 | Spaceship Cheapest | $1.75 | $26.08 | $26.08 | $106.07 | $236.47 | Visit |
| 2 | Sav | $1.76 | $26.20 | $26.20 | $106.56 | $237.56 | Visit |
| 3 | Dynadot | $2.00 | $26.97 | $26.97 | $109.88 | $244.73 | Visit |
| 4 | Porkbun | $2.06 | $26.26 | $26.26 | $107.10 | $238.40 | Visit |
| 5 | Name.com | $2.99 | $46.99 | $46.99 | $190.95 | $425.90 | Visit |
| 6 | NameSilo | $2.99 | $32.49 | $26.50 | $132.95 | $295.40 | Visit |
| 7 | GoDaddy | $3.19 | $50.19 | $50.19 | $203.95 | $454.90 | Visit |
| 8 | Truehost | $3.29 | $41.46 | $32.76 | $169.13 | $376.43 | Visit |
| 9 | Regery | $3.99 | $26.99 | $26.99 | $111.95 | $246.90 | Visit |
| 10 | Gname | $5.99 | $35.99 | $35.99 | $149.95 | $329.90 | Visit |
| 11 | eDomains | $21.00 | $21.00 | $21.00 | $105.00 | $210.00 | Visit |
| 12 | Cloudflare | $25.20 | $25.20 | $25.20 | $126.00 | $252.00 | Visit |
| 13 | Blacknight | $29.40 | $29.40 | $29.40 | $147.00 | $294.00 | Visit |
| 14 | Epik | $29.95 | $29.95 | $29.95 | $149.75 | $299.50 | Visit |
| 15 | DreamHost | $29.99 | $29.99 | $29.99 | $149.95 | $299.90 | Visit |
| 16 | OVHcloud | $30.79 | $33.19 | $32.99 | $163.55 | $329.50 | Visit |
| 17 | All Domains | $31.08 | $35.52 | $35.52 | $173.16 | $350.76 | Visit |
| 18 | MrDomain | $32.13 | $32.13 | $32.13 | $160.65 | $321.30 | Visit |
| 19 | UK2 | $33.25 | $33.25 | $39.99 | $166.25 | $332.50 | Visit |
| 20 | Marcaria | $34.00 | $34.00 | $34.00 | $170.00 | $340.00 | Visit |
| 21 | Cosmotown | $34.67 | $43.17 | $34.67 | $207.35 | $423.20 | Visit |
| 22 | Crazy Domains | $34.69 | $37.99 | $34.69 | $186.65 | $376.60 | Visit |
| 23 | Hello.co | $34.99 | $34.99 | $34.99 | $174.95 | $349.90 | Visit |
| 24 | Infomaniak | $35.06 | $35.06 | $35.06 | $175.30 | $350.60 | Visit |
| 25 | OnlyDomains | $36.49 | $37.49 | $37.49 | $186.45 | $373.90 | Visit |
| 26 | Gandi | $38.33 | $71.98 | $32.48 | $326.25 | $686.15 | Visit |
| 27 | 101domain | $39.17 | $49.17 | $39.17 | $235.85 | $481.70 | Visit |
| 28 | 123 Reg | $39.58 | $39.58 | $39.58 | $197.90 | $395.80 | Visit |
| 29 | Alibaba Cloud | $39.99 | $39.99 | $39.99 | $199.95 | $399.90 | Visit |
| 30 | Directnic | $40.99 | $40.99 | $40.99 | $204.95 | $409.90 | Visit |
| 31 | Regtons | $41.00 | $41.00 | $41.00 | $205.00 | $410.00 | Visit |
| 32 | Hover | $43.19 | $43.19 | $43.19 | $215.95 | $431.90 | Visit |
| 33 | Netim | $44.00 | $44.00 | $28.00 | $220.00 | $440.00 | Visit |
| 34 | IONOS | $45.00 | $45.00 | $45.00 | $225.00 | $450.00 | Visit |
| 35 | INWX | $49.20 | $49.20 | $49.20 | $246.00 | $492.00 | Visit |
| 36 | Internet.bs | $50.95 | $56.95 | $56.95 | $278.75 | $563.50 | Visit |
| 37 | Moniker | $50.95 | $56.95 | $56.95 | $278.75 | $563.50 | Visit |
| 38 | EuroDNS | $51.71 | $51.71 | $51.71 | $258.55 | $517.10 | Visit |
| 39 | Squarespace | $55.00 | $55.00 | $55.00 | $275.00 | $550.00 | Visit |
Prices updated daily. Some registrars show promotional first-year prices. Always verify the final price on the registrar's website before purchasing.
A Generic TLD with a Niche Focus
Unlike many new gTLDs that struggle to define their identity, .fit wears its meaning on its sleeve. The name literally spells out its intended audience: gyms, personal trainers, nutritionists, wellness bloggers, and health apps. It's a niche that's broad enough to sustain registrations but specific enough to give every domain instant context. When you see a .fit address, you know the business is about getting fit, not about fitting things together. This clarity is a rare commodity in the crowded 2012 new gTLD round. ICANN's delegated strings list records its birth in that round, and its IANA record confirms its purpose.
Registry Services, LLC: The Quiet Force Behind .fit
.Registry Services, LLC operates .fit, but the company isn't a household name. It's the same registry behind a portfolio of consumer-friendly extensions: .biz, .club, .design, .ink, and .wiki. That's a telling pattern. These TLDs are all lifestyle and interest-driven, aimed at communities rather than broad commercial use. .fit fits neatly into that family. The registry's strategy is to own keywords that people self-identify with, and fitness is a passion point. Whether that translates into a vibrant domain space remains to be seen, but the structure is there—a dedicated WHOIS server (whois.nic.fit) and a main site at nic.fit.
The Pricing Spread Tells a Story of Hype vs. Reality
The price of a .fit domain varies wildly: the cheapest registrar charges a tenth of what the most expensive one asks. That extreme spread suggests a TLD in flux. New extensions often launch with high hopes and premium price tags, then settle as competition heats up. With 39 registrars offering .fit, the cheapest entry point, Spaceship, is a budget-friendly $1.75, while the market's average sits at $29.02. This polarization is common for niche gTLDs: early adopters pay a premium for a memorable domain, but the long tail is affordable. For a personal trainer or a small gym, the budget end is welcoming. For a coveted short word like 'fit.fit,' expect to pay a premium.
The Risks of a One-Note Extension
A name like .fit carries a built-in limitation: it's only useful if your business is actually about fitness. Unlike .com or even .biz, .fit can't stretch to cover unrelated ventures. A tech startup, a financial advisor, or a travel agency would look odd with a .fit address. That's the trade-off for niche clarity. The extension also faces competition from .health, .fitness, and countless other health-related TLDs, though none have a stranglehold on the space. For now, .fit has carved a narrow lane—and for those inside that lane, it's a lane with little traffic congestion. The question is whether the wellness community embraces it beyond the early adopters.